Conversion Funnel
Visualize every step of the customer journey from first page view to completed purchase. Identify exactly where visitors drop off and optimize each stage.
Key Capabilities
How the funnel works
From raw sessions to a clear answer on where you're losing customers — and proof when you fix it.
Map
Every session is automatically placed across the journey stages, from first visit to purchase.
Measure
Conversion and drop-off are computed at every step, updated as new sessions flow in.
Pinpoint
See the exact steps and pages losing the most customers, ranked by impact on revenue.
Optimize
Compare time periods to confirm a change genuinely improved conversion — measured, not guessed.
Every stage, measured
The full purchase journey is tracked automatically, with conversion and drop-off at every step.
Page view
The entry point — where and how visitors first arrive on your store.
Product view
Interest signalled: which products draw attention and which do not.
Add to cart
Intent to buy — and the first place many journeys quietly stall.
Checkout started
The high-stakes step where friction costs the most sales.
Purchase
Completed orders, tied back to the full path that produced them.
Period comparison
Funnel performance across date ranges to measure real change.
Why It Matters
Ready to get started?
Install IntentLift on your Shopify store and start seeing results in minutes.